Ultimate Bet just celebrated their tenth anniversary, and to celebrate they’ve added Joe Sebok to the Ultimate Bet team in hopes that he can help them compete with the likes of PokerStars and Full Tilt. Joe is one of the brightest young business minds in poker and his popularity reach an all-time high last week as he hit one million tweets on Twitter.
In addition, UB has noticed the exposure that poker rooms like PokerStars and Full Tilt have gained by hosting tournaments world wide, and also by sponsoring TV shows. Thus, UB announced that they will sponsor ‘Poker2Night’ that will be something like sportscenter on ESPN. It will televise highlights of the different poker tournaments around the world and f feature all the latest news about online poker. To top it all off, the show will have two very experienced hosts as Joe Sebok and Scott Huff will be in charge of delivering the news every Wednesday night on the Fox Sports Net.
In other UB news, players that like knockout tournaments will have the chance to participate in a tourney that will have $25K up for grabs at 9 pm ET.