After a two-year break from television coverage, the United States Poker Championship (USPC) at the Trump Taj Mahal in Atlantic City, New Jersey will be broadcast on television for the next five years.
The USPC, after the deal brokered between executives at the Trump Taj Mahal and the Las Vegas television production company Compass Entertainment, LLC, will be broadcast on the cable channel SpikeTV. As of press time, no broadcast dates had been firmly announced. In addition to the broadcast of the $5,000 Championship Event, officials with both organizations are preparing for a major televised event, which will tape other contests during the November 2nd to 24th schedule.
Tom Gitto, Director of Poker Operations at Trump Taj Mahal, stated during the announcement, “It’s hugely exciting to have the USPC back on national television again. We knew that, in order to ensure that the USPC would be more attractive to poker players, we would need a solid television deal. The entire Trump organization is firmly committed to doing something special each year to make the USPC sizzle.”
As a part of the attempt to draw more players to the entirety of the tournament schedule, some of the other events will also be taped for broadcast, Gitto said. “We’ve added a $2,500 buy-in Pot Limit Omaha Championship Event, which is a part of the television broadcast schedule. The Taj is also organizing high-stakes cash games on Sunday, November 15th, and Sunday, November 22nd.”
Trump Taj Mahal Casino Manager Frank Leone believes the new deal with Compass is a “no-brainer” and commented, “We look forward to a long and successful partnership with the Compass Entertainment organization. They have the capability to capture the excitement of the USPC in a fresh and exciting way, which will differentiate this marquee event from other televised poker tournaments.”
The USPC has been considered one of the prime tournament poker stops due to its longevity and history of champions. When it was created in 1996, players held it in high esteem because of the dearth of high buy-in tournaments. As time wore on, however, the USPC began to lose some of its luster.
After the explosion of the World Poker Tour (WPT) in the early part of this decade and the increased importance of the World Series of Poker (WSOP) and its Circuit events, the USPC began to lose players. Although ESPN had the broadcast rights to the USPC, the cable sports giant stopped airing it after the 2006 tournament. Last year’s festivities drew only 52 players for the $10,000 Championship Event and this year’s will have a $5,000 buy-in.
From the first final table in 1996 and the crowning of the late Ken “Skyhawk” Flaton as its champion (with Surinder Sunar and Phil Hellmuth also at the final table), the USPC Championship Event has featured many players who have gone onto poker immortality. Poker Hall of Famers Dewey Tomko and T.J. Cloutier headline a list of players who have appeared at USPC final tables that includes 2009 November Niner Eric Buchman, Erik Seidel, and John Juanda. Past champions include Daniel Negreanu (1999), Men “The Master” Nguyen (2001), John “World” Hennigan (2002), Alex Jacob (2006), and defending champion Robert Ford.